Dubai: Alain Aboukhater named among powerful marketing leaders of 2024

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Alain Aboukhater is the Director of Marketing at Al Bandar Rotana and Al Bandar Arjaan by Rotana.

Alain Aboukhater, Director of Marketing at Al Bandar Rotana and Al Bandar Arjaan by Rotana, has been named one of the most powerful marketing leaders in the Middle East.

Aboukhater made it to the 2024 Marketing Power List by Hotelier Middle East. He was also awarded the prestigious ROC Star Award by the Hospitality Sales and Marketing Association International.

“These honors recognize Alain’s significant contributions to the industry, highlighted by an 8 percent increase in direct bookings and a 20 percent rise in walk-in customer traffic annually. His successful strategies have notably enhanced the hotel’s digital presence, fostering substantial growth in its online community and engagement,” according to Al Bandar Rotana in a statement.

Speaking about his recognition, Aboukhater said they “hold a special place in my heart, a celebration to years of hard work and smart strategies.” “I hope this recognition will be inspiring to many people. My journey has been fueled by deep passion, desire, and unwavering determination,” he added.

Ayman Ashor, General Manager of Al Bandar Rotana, praised Aboukhater’s achievements. “Alain Aboukhater has played a critical role in our continued success, leveraging innovative marketing strategies that have truly set Al Bandar Rotana apart in the competitive hospitality market,” Ashor said, “We are proud of his achievements and the well-deserved recognition he has received”. ICA/Expat Media


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