How much was Jennifer Aniston paid for new Emirates ad?

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How much was Jennifer Aniston paid for new Emirates ad?

 

DUBAI – Did you know that Hollywood star Jennifer Aniston was paid about $5 million to be in Emirates’ latest ad?

Chris Galanto, Emirates senior vice president of advertising, said the cost of hiring the actress for the sequel on board its A380 aircraft was similar to the first advert last year.

The latest ad was directed by industry veteran and Oscar-nominee Bryan Buckley.

In the ad, Aniston emerges from the onboard shower on the superjumbo only to find Cooper, a feisty young boy, playing in her private suite in the Emirates First Class cabin.

They then started a conversation.

Afterwards, Cooper is finally reunited with his parents in the Economy Class. They looked surprised that their son was accompanied by Aniston, who chose to remain and enjoy Emirates’ ICE inflight entertainment system with Cooper.

The ad ended with Cooper’s mother relaxing in Aniston’s private suite. Apparently, they switched places with the Hollywood star.




Galanto said during the Business Breakfast radio programme on Dubai Eye that they brought the Hollywood actress back since she resonates with their audiences around the world with her down to earth charm and humour as well as her universal appeal.

Aniston’s first ad with the airlines last year has attracted 36 million views online.

It has been recognised as a “playful shot across the bows” in the Open Skies debate with US airlines, according to Galanto.

In 14 hours, the new ad had 3 million views in the first 14 hours of going live.
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