The Dubai Shopping Festival runs from December 26, 2018 to January 26, 2019.
PHOTO BY SUPPLIED
DUBAI – The Dubai Shopping Festival (DSF) will be back for its 24th edition from December 26, 2018 to January 26, 2019 with exciting “life-changing prizes”, events, shopping promotions and entertainment.
There will be more reasons to celebrate the upcoming DSF, with malls offering attractive retail sales, along with mega raffles and the chance to win life-changing prizes from luxury cars, gold and cash, according to the Dubai Festivals and Retail Establishment (DFRE).
DFRE, an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism), said that DSF will kick off with innovative initiatives and memorable experiences built around the three pillars of the festival – shopping, winning and entertainment.
Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment (DFRE) said: “As Dubai gears up to host yet another successful edition of Dubai Shopping Festival, we are focused on creating a vibrant ambience for visitors to further enhance the emirate’s position as a leading tourism destination that offers unforgettable and rewarding shopping experiences.”
“With DSF being a key pillar of Dubai’s retail sector, we are keen in keeping up the momentum, provided by the previous edition, to help boost business in Dubai during this period. We are grateful to the government and the private sector for their enormous contributions to DSF year after year, and with the 24th edition of DSF set to dawn in December, we are working closely with all our partners to ensure that DSF truly lives up to its reputation as a global attraction,” Al Khaja added.
DSF will also offer an extensive line-up of events and activities for visitors to choose from, including spectacular fireworks shows and free-to-attend family-oriented activities in malls and activations by leading brands.
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